Friday, November 16, 2007

Search Engine Registration, Optimization and Marketing Services

Effective SEO Pills
By [http://ezinearticles.com/?expert=Ivan_Piskov]Ivan Piskov

SEO is the most frightening and misunderstood word in the vocabulary of the average online marketer because it goes hand in hand with the promises of high rankings, tons of free traffic and countless sales from one side and the fears of being banned on the other. Master SEO and you've mastered it all, some might say!

OF course I am deriding with this kind of thinking, but many people adore SEO and SEOers no matter if they admit it or not.

Otherwise how do you explain the fact that so many people are paying thousands of dollars for SEO services when Google says it as clear as this: no one can guarantee top rankings in google results?

After reading this article you will know some very basic SEO rules, you will see there is a lot of work to be done yourself before even think about additional help only in the form of a concrete consultation when the price difference is substantial.

Remember: search engines are indexing web pages and NOT web sites. So, from now on we are talking about web pages.

Let start with the very basic terms and building stones of effective search engine optimization campaign:

On page optimization:

Keyword brainstorming - decide on the topic of your page, of course it must be connected with the site's overall theme.

Choosing keyword phrase - use keyword suggestion tool and look for three or four words phrase because you don't want to compete with PR5+ pages with thousands of backllinks.

Web site structure - choose between two or three column layout. I think it's not bad the first tag in your body tag to be H1 with the key phrase and 100% keyword prominence, don't you? I mean two column layout with right side menu bar. Don't go over three levels deep - homepage, category page and article page. Make sure all links in the first and second level are inbound links leading to your article/product page through relevant key phrase link text, where you want your targeted visitors to click on your affiliate or adsense links.

Webpage design and layout - find the best place and style for your heading, adsense, images, lists, white space, color scheme, borders...

Title tag - learn what keyword prominence means - try to place your key phrase in the begging of the title

META description and keyword tags - Google uses the information from the meta description tag - describe the core content of the page and don't forget to include your key phrase as closer as possible to the beginning. Don't go over 150 characters or 20-25 words, try to use less stop words: and, at, that, or, be, by, who, what...

Key phrase in the URL - your key phrase must be your file name, dash separated, without stop words, of course. (For urls in Google, I would recommend using dashes. Matt Cutts) - http://www.yoursite.com/category-page/key-phrase.html

Heading tags - H1 to H6 - use them also to divide the blocks of text for easy reading. Don't stick to the exact key phrase only, use related close words (Google calls it stemming - building additional words by adding a prefix or suffix and using plural)

IMG ALT tag - use the key phrase in the alt tag

Key phrase distribution - don't over do it, write for your visitors, not for spiders

Styled key phrase in the body - once bolded in the first paragraph and once italicized in another one is enough.

Linking text to the page - forget about 'click here' and 'read more', use your key phrase as a link text.

Web page code validation - years ago I made this mistake and for three months my site was not indexed. After researching for possible reasons, I validated my code and with the next googlebot visit, most of my pages were indexed.

Bad keyword practices - hidden (the same color for multiple keywords and the background) text, keyword stuffing, duplicate content, sneaky java redirects, page cloaking, doorway pages - don't play with the fire.

Off page optimization:

Back links from directories - don't pay for page rank lower than PR5

Back links from search engines - don't bother to submit to thousands engines while the important ones are fewer than twenty.

Back links from high Page Rank sites and blogs - THE NAME OF THE GAME - one way organic links. Hint: every marketer loves quality professional content and many webmasters would gladly publish your articles on their sites with the precious one way links back to your site.

Bad link practices - link selling, automatic link exchange, FFA links, link farms...


A gentle warning - if you don't understand what I am talking about, if you don't know what are these tags, what is domain name, hosting account, FTP file transfer, maybe it's not the right time to build your own site, it's time to start learning some basic HTML, CSS, web design, copywriting...

Or you can use some free blogging platform like Blogger or Wordpress to post your articles without any additional SEO and what ever other troubles. But chances to make it online blogging (I mean making some good money out of it) are quite small.

There is NO way to make the whole web business process work without understanding of keywords, linking, niches, web copywriting, traffic sources, rss, autoresponders, affiilaite programs, too many to count...

You see, a lot of work is required to build even five page website properly structured and organized, but this is all doable process.

The ones that get it finished are who will get the checks later and we belong to that group of winners by our choice and persistence.

Free mp3 audio course 'Do it yourself SEO' will help you implement all above mentioned tips and even more - you will learn about the super successful PAD linking technique. Click here and learn why [http://www.ivpis.com/search-engine-backlinks/1/158/ ]search engine backlinks are the key to top rankings.

2007 © [http://www.ivpis.com ]Smart Web Marketing

Article Source: http://EzineArticles.com/?expert=Ivan_Piskov http://EzineArticles.com/?Effective-SEO-Pills&id=813983

Posted By: Illusion Technologies
http://www.illusiontechnologies.com

Thursday, November 15, 2007

Search Engine Registration, Optimization and Marketing Services

Accomplishing Local SEO
By [http://ezinearticles.com/?expert=Anthony_Gregory]Anthony Gregory

Although many online businesses are fascinated with reaching a global audience you should never underestimate the economic potential of optimizing your site for a local search.

A local search, or regional search works best for a service provider or online retailer that has numerous locations. Optimizing with regional keywords can really help bring you that buyer who is a targeted visitor. If they know you are convenient and in the area they are also more likely to convert or be a regular visitor who comes back again and again.

Your first step in making sure that your site will rank well in the regional searches is to make sure you have your locations and full address along with your postal code up somewhere on the site. Your business telephone should also be prominent on the page as some people type in telephone area codes when they are searching for your site.

It can also help to have a mapping service affiliated with or right on your site so your location is displayed. Pictures of your locations that are fully captioned also help as the search engine spiders love photos with text under them. Including driving directions to your locations can also help "twig" a local search.

Another good thing to do is get text links that contain local or regional phrases. Be sure too place the locales that you want to rank in for your page titles.

In a nutshell, include everything that you can think of that someone who might be searching for your service or product might think of when they are typing in perimeters into a search engine.

Anthony Gregory is a SEO and Website Marketer. He can be contacted at: Sales (at) Brilliantseo.com [http://www.iva.net]IVA [http://www.ornamental-trees.co.uk]Fruit Trees [http://www.oldsawmills.com]Bedroom Furniture

Article Source: http://EzineArticles.com/?expert=Anthony_Gregory http://EzineArticles.com/?Accomplishing-Local-SEO&id=797070


Posted By: Illusion Technologies
http://www.illusiontechnologies.com

Wednesday, November 14, 2007

Search Engine Registration, Optimization and Marketing Services

4 Quick Tips for SEO
By [http://ezinearticles.com/?expert=Nikki_Barker]Nikki Barker

Search engine optimization (SEO) is when you take certain steps in order to rank higher in the search engine results and thus get more traffic. The best ways to achieve this are by site building, link building, on page optimization and keyword research and selection. You will need to work on each of these areas in order to develop the strategies that will help your site rank well. It will be easier for some keywords compared to others. Just remember it will take time and that your goal should be to get more traffic, not rank higher necessarily.

Keyword selection is probably the most important part of SEO. You may think that you know exactly which keywords you should be using, but you don't. The most common mainstream keywords are going to be the most expensive and difficult to achieve a high ranking for. You will need to think out of the box. I like to sit down and brainstorm on a piece of paper. I write out as many keywords as I can think of and start building my list. Google Adwords has a keyword tool that helps me come up with more once I'm all out of ideas. It is best to put down as many as you can come up with. Once you have your list you should start to knock some off by looking up how many people actually searched for that phrase and who your competition is.

The way your site is built is also crucial to your online success. The way your pages are structured and coded will have a great impact on your SEO efforts. In order for your pages to be found for a search they need to be indexed by the search engines. Javascript menus often throw off search engines when they are trying to index your website. This doesn't mean that you can't use them, but if you do, make sure to include another way to navigate your site. This alternate navigation should contain links that are text only. You should also make a sitemap that includes all of the pages on your site.

On page optimization involves your content and the way it is presented. This means where and how you use your keywords has a large impact on you search engine ranking. As well as the frequency of the keywords in your content. But the part of your page that will have the greatest impact will be its title. This means that you definitely will want to get some keywords into your page title effectively. I say effectively because you don't want to overdo it and confuse people. Try to write a title that both makes sense and includes and important keyword. The same goes for your page headings. You'll also want to use keywords in your page headings and throughout your page content. Absolutely do not try to stuff keywords. Just put them where they are appropriate and that should be enough.

Building links to your website will also have a large effect in you search engine ranking. You should never stop building links. Try to only put your link onto websites that are relevant to yours so that your link will be useful to them. Putting your link on just any website will just be a waste of time, but if it's only going to take a few seconds, might as well.

If you want to learn more about SEO you can check out my blog at http://seotipps.blogspot.com/

Article Source: http://EzineArticles.com/?expert=Nikki_Barker http://EzineArticles.com/?4-Quick-Tips-for-SEO&id=784741


Posted By: Illusion Technologies
http://www.illusiontechnologies.com

Friday, November 2, 2007

Search Engine Regist

Success in SEO
By [http://ezinearticles.com/?expert=Guy_Katir]Guy Katir

The most successful 'fat-burners' look at this idea with a kind of saddened amusement. This is unfortunate because not only is there a great deal of opportunity for acquiring more new business in the networking environment, there are also methods of learning to be more successful and to be a bit safer in the business community. Once I learned how achievement drive (attitude) worked for sales people, it became clear that it was also the power in the lives of all successful people (managers, parents, athletes, administrators, volun-teers, etc.

One measure of a successful and profitable online business is its ability to look for more ingenious and creative ways of selling and marketing your products. He has been in the service industry since 1994 and runs his own successful cleaning and restoration company in Michigan. The old adage 'sex sells', combined with provocative promotions, has been taken on board by the liqueur brand owners as one of the most successful ways in which to appeal to the younger generation.

If compatible features are essential assets of a successful mobile phone, then its looks also play a crucial role to make it one of the most happening gadgets. An individual has to want to develop himself before any employee training and development program can be successful. It helps a lot to be a keen writer to be successful on this endeavor.

My selling skills improved and I was getting repeat and referral business. In the selling business there are times of boom or prosperity where the "hunter" salesperson eats very well indeed. If you're a good salesperson, have a big family and lots of friends, you can make some money by selling their products part-time. Soon, competitors start selling the products, and all businesses involved in selling the product start heavily promoting the product.

Guy Katir http://www.solikatir.com/Brand-New-SEO-Software.html

These websites will show you how to triple your sales and blow-up your bank accounts in as easy as 1-2-3.

Article Source: http://EzineArticles.com/?expert=Guy_Katir http://EzineArticles.com/?Success-in-SEO&id=798942


Posted By: Illusion Technologies.com
http://www.illusiontechnologies.com

Wednesday, October 31, 2007

Search Engine Registration, Optimization and Marketing Services

Accomplishing Local SEO
By [http://ezinearticles.com/?expert=Anthony_Gregory]Anthony Gregory

Although many online businesses are fascinated with reaching a global audience you should never underestimate the economic potential of optimizing your site for a local search.

A local search, or regional search works best for a service provider or online retailer that has numerous locations. Optimizing with regional keywords can really help bring you that buyer who is a targeted visitor. If they know you are convenient and in the area they are also more likely to convert or be a regular visitor who comes back again and again.

Your first step in making sure that your site will rank well in the regional searches is to make sure you have your locations and full address along with your postal code up somewhere on the site. Your business telephone should also be prominent on the page as some people type in telephone area codes when they are searching for your site.

It can also help to have a mapping service affiliated with or right on your site so your location is displayed. Pictures of your locations that are fully captioned also help as the search engine spiders love photos with text under them. Including driving directions to your locations can also help "twig" a local search.

Another good thing to do is get text links that contain local or regional phrases. Be sure too place the locales that you want to rank in for your page titles.

In a nutshell, include everything that you can think of that someone who might be searching for your service or product might think of when they are typing in perimeters into a search engine.

Anthony Gregory is a SEO and Website Marketer. He can be contacted at: Sales (at) Brilliantseo.com [http://www.iva.net]IVA [http://www.ornamental-trees.co.uk]Fruit Trees [http://www.oldsawmills.com]Bedroom Furniture

Article Source: http://EzineArticles.com/?expert=Anthony_Gregory http://EzineArticles.com/?Accomplishing-Local-SEO&id=797070

Monday, October 29, 2007

Search Engine Registration, Optimization and Marketing Services

SEO Elite - Is SEO Elite For You?
By [http://ezinearticles.com/?expert=Ray_Lam]Ray Lam

These days everyone who has a webpage or a blog whether it is for business or just to type in your rants about a certain topic wants their webpage or blog to be visible and have a high traffic count. This is where SEO or Search Engine Optimization comes in. If you have a webpage for business, SEO equates to income, helps your web pages with their rankings and in Google the higher rank your webpage is, the more visible to the world it becomes.

However, in order to get high rankings, you need a huge amount of backlinks to your webpage. If you were to manually promote your site, it would take a long time before you see any visible effect or traffic to your webpage. Mind you, this manual process is tedious and does not guarantee any results at the end of the day because it requires skill and knowledge and if you are not familiar with it, all your effort will just go down the drain.

To guarantee a high rank position in Google for your webpage in a short amount of time, you will need a piece of software that will send a huge amount of link requests to it quickly and effectively. There are tons of software out there available to do this process but only a handful are proven to work. In my experience as an Internet Marketer, I've been scammed a dozen times by promising features advertised on certain SEO software. So far, only one has worked for me and that is SEO elite.

SEO Elite is built to automate SEO on your webpage and give great Search Engine Rankings fast and effectively. Besides that, it also has a feature that gathers information about the SEO statistics of your competitors. Imagine how powerful this information is to someone who runs an online business. Knowing your enemies is the golden rule in any business - online or offline.

Here are some key features you will find in SEO Elite: -

1) Discover how any page ranks at the top of the Search Engines in seconds

2) Find hundred of high page rank websites in your niche

3) Search for Super Affiliates willing to promote your products.

4) Show immediately which partners are still linking back to your webpage.

5) Perform a backlink search on all major search engines.

6) Learn how man and which pages each major search engine has indexed

7) Notifies you daily of change record of where your webpage is ranked for ANY search term.

8) Find exactly which website your competitors are advertising on.

So is SEO Elite for you? Well honestly speaking if you are serious about Internet Marketing don't waste another second having second thoughts about this tool because it really is an amazing tool and can really do wonders for your business. Add it to your arsenal and blow any competition away. That's what I did anyway.

Raymond Lam is a freelance online author who writes about his latest discoveries ranging from the latest tech buzz, internet marketing and health trends. To check out his latest discoveries please head to http://raysdiscoveries.com [http://offto.net/seoelite4 ]Discover SEO Elite Here

Article Source: http://EzineArticles.com/?expert=Ray_Lam http://EzineArticles.com/?SEO-Elite---Is-SEO-Elite-For-You?&id=789337

Saturday, October 27, 2007

Search Engine Registration, Optimization and Marketing Services

Linking Strategy For SEO Article Writing
By [http://ezinearticles.com/?expert=Christopher_Kyalo]Christopher Kyalo

One of the main objectives of writing SEO articles is to accumulate the number of links pointing to your site. The whole idea is to improve your Google PR (Page Rank) which will in turn send you higher up the search engine results for popular keyword phrases. Naturally this will end up bringing you a lot more traffic.

What all this means is that the linking strategy for your SEO articles is very important, in fact more important than the quality of your writing in terms of drawing traffic to your site from leading search engines.

Start with a clear main target for your SEO article writing linking strategy

To create an effective linking strategy that will get you traffic, you will have to start with a clear target page or article that you want to point all your most visible links to. Your choice will depend on a lot of factors. For instance if your site is still very new and has not received any Google PR yet, then it may be a much better strategy to create a detailed article in a leading article directory or at some social networking site and then point most of your seo article links to it.

Because the article directory will tend to have a high page rank, it will be much easier for your article to end up very high in search engine results for popular keywords. You will still partially benefit and there is a good chance that about 5% to 10% of the traffic that your article at the article directory receives will click on the links there and finally get to your site. This may sound a little unfair but it is much better than nothing, is it not?

But remember that even as you do this, you will still be gradually accumulating links pointing to your site. This is because it is standard practice that one article posted at an article directory can comfortably have up to 3 links. Two will be in the resource box at the bottom and one can be placed within the body of the article, towards the end. One of these many links in each seo article (the least prominent at this stage-that is the last one on the resource box) can point to your site.

The other important point to note at this juncture is that whatever main SEO article (whether on your site or elsewhere) you decide to point most of your links to had better be good and as detailed as possible. You don't want to waste your [http://digg.com/tech_news/Hot_Traffic_Generating_SEO_Articles_How_To_Write_Your_Own]SEO article writing by annoying your readers who after taking the trouble to click on a link end up at some brief and vaguely relevant or even irrelevant article.

Discover how to write the kind of [http://big-online-story.blogspot.com/2007/10/hot-traffic-generating-seo-articles-how.html]SEO article that is more likely to go viral and result in tons of traffic for you. Plus get some [http://big-online-story.blogspot.com/2007/09/headline-writing-service.html]high traffic-generating SEO headlines written for you by a professional ghost writer today.

Article Source: http://EzineArticles.com/?expert=Christopher_Kyalo http://EzineArticles.com/?Linking-Strategy-For-SEO-Article-Writing&id=787452